Viral Reels
A reel that went viral due to curated trending audios with visual story-telling elements. This reel had 17.9K likes, 3.8K shares and gave the brand 433 new followers.
Coffee & UGC Content Creator | Creative Strategist
A Singapore-based creator specialising in video content for brands in the coffee, travel and lifestyle niche.
I teach barista workshops, run a coffee cart, and am a video editor and social media manager for brands.

A reel that went viral due to curated trending audios with visual story-telling elements. This reel had 17.9K likes, 3.8K shares and gave the brand 433 new followers.
Educational reel on how to steam milk by sound.
This latte art series is a daily video on learning the push-base technique.
Started an educational content series on how to get good coffee using affordable, home machines.
Created an educational video on how you can practice steaming milk and latte art without having to waste actual milk.
Branded collaboration with IKAPE on their new tool, Unipress, a 2-in-1 distributor and tamper. The client reposted the reel to their main account.
Engagement and aesthetic videos with home and living brands
I help coffee and lifestyle brands plan content, make videos people enjoy, and keep their social channels running.
I help you find the angle for your campaign, plan video ideas, and pick hooks worth testing. Teaching coffee has taught me how to explain things simply, so your audience gets it fast.


I bring your product into my life, from morning brews at home, to my workshops, events or travels, and use it as part of my daily life.
I can also create engaging, educational content with your product to give my audience more information about your product.
I plan your content, shape your social strategy, and keep your channels active week after week. Think of me as an extra pair of hands who knows how to make good videos and engage your audience meaningfully.

Tell me about your brand, your goals, and what you'd like to make. Let's talk it through over a cup.
Share a few details and I'll get back to you with ideas and next steps.